April 15, 2025
Last week, my family lost my grandmother. As with any loss, we have been spending the week reminiscing, discussing our memories with her, looking through old photos, and writing her obituary and eulogies. For me personally, this process has been paired with other changes and opportunities in my life as my husband and I begin instating some of our life goals. These events have also all collided with my interest in marketing, causing me to ponder branding, reputation, and associations. As minds often do, mine has drawn a connection between these unrelated topics, and I wanted to share my learnings from them with you.
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